Graduate Digital Media Analyst
2016-07-21 14:50:35
2016-09-04 00:00:00
- London, London Central
- £23k + benefits
- 4th Sep ’16
- Closed
This global digital marketing agency are true leaders in the UK space. Creating their own tools and reporting processes, they hire and develop the best talent.
You'll assist in delivering a variety of digital advertising campaigns for well known brands. With an emphasis on social media campaigns initially, you'll uniquely develop broad digital advertising expertise.
Responsibilities include;
- Setting up digital advertising campaigns across Facebook, Instagram, Twitter and LinkedIn ? a combination of Display (Banner) and in-feed advertising
- Also working on Pay Per Click and Display Advertising campaigns using industry specific tools
- Monitoring and analysing campaign performance data, optimising where possible
- Managing and allocating clients? advertising budgets, ensuring greatest ROI
- Running reports for campaigns daily to identify key insight and improvements
- Producing regular reports with recommendations, throughout and post campaigns
- Communicating key insights and recommendations to more senior colleagues initially, and then clients direct
- Collaborating with media and tech networks to negotiate rates and coverage
- Working collaboratively with broader business i.e. SEO, design and development teams
Essential skills:
- Comfortable handling and analysing numerical data
- Interest in the web and digital technologies
- Excellent communication skills, both written and verbal
- Fast learner, able to pick up and implement new skills quickly
- Strong academic record