If you're a graduate looking to get into marketing and need to get a feel for the kind of questions employers might ask at interview, then make sure you research these graduate marketing interview questions below. These questions and answers are taken from real graduate interviews, and compiled to give you an idea of what to expect and how to prepare your answers.

Example Marketing Interview Questions:

Tell me about a time when you had to communicate complex information. What was the situation, what approach did you take and what was the result?

A key skill in marketing roles in excellent communication skills, so in your answer make sure you are not only giving a good example of when you have achieved this, but exemplifying it in the way you respond. You can use a scenario from university, such as a seminar presentation you gave, but to make you stand out from other graduates try and use an example from a work placement.

Tell us about a recent marketing campaign of our company and how it contributed to our brand identity?

As with all interviews, detailed research is key, and even more crucial for marketing roles where research will become a significant part of your job. Key skills to demonstrate here are research and analysis - look at past campaigns and find one you particularly like or find particularly interesting. A genuine admiration of a marketing campaign will help you speak passionately and avoid sounding scripted.  This is a good question to show off knowledge and skills, so expand your answer.

How do you convince someone you are right even if they are adamant that they are right?

Marketing jobs require strong communication skills and the ability to use these effectively to sell products or persuade a client base of a products worth.  Find an example where you managed to persuade a past boss to change something in the workplace when he or she was reluctant to do so - an example from a professional context will look far more impressive than one from school or university. Your skills will also be emphasised if you choose an example where you changed the mind of someone in a more senior position than yourself.