Graduate Online Analyst
2016-10-10 14:11:21
2016-10-24 00:00:00
- Luton, Bedfordshire
- £24K+
- 24th Oct ’16
- Closed
The company is a market leading travel firm with a huge client base and global reach, and an unmatched holiday experience in over 170 regions.
Joining the Digital Analytics team, this role will see you rotating every four months. You will rotate around three different digital teams, enabling broad development and varied experience. You will then have the opportunity to specialise in your preferred field.
Rotating every four months across the online space will see you benefitting from exposure to various industry experts e.g. website management, merchandising and future insight.
Responsibilities include:
- Daily data analysis of online traffic using industry specific tools, identifying key trends and patterns in online consumer behaviour
- Website traffic analysis, including split testing to improve overall website performance
- Reporting insights and optimisations to senior analysts
- Constantly driving website conversion rates
- Advising on the most successful avenues of digital marketing e.g. Paid Search and SEO
- Assisting with strategy creation and producing insights to drive the business forward
- Keeping up-to-date with developments in a continuously growing industry
Essential Skills:
- Excellent communication skills
- Enthusiasm for digital space, particularly website analysis
- Strong numerical ability
- Passion for data analysis
- Comfortable with Microsoft Office
- Excellent Excel skills
- Experience in Google and Adobe Analytics (preferred)