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Student Voters - All Talk No Action?

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We are on the brink of one of the closest elections on record and every political party is depending on a strong turnout of their supporters. Student voter participation is now more important than ever before at a pivotal point in our political history. To find out what students think GRB canvassed a select audience of the brightest students to discover their voting intentions on Thursday.

GRB's poll of 500 students from the UK's top institutions plan to vote for Labour (35%), Conservative (32%), Green Party (14%), UKIP (6%) and Liberal Democrats (5%), SNP (4%) and others (4%). It therefore seems Labour's efforts to reach 18-24 year olds through Facebook, celebrity conduits like Russell Brand and NUS endorsements plus the Conservatives use of YouTube have certainly got youngsters listening, but to what end? What cuts through with the nation's smartest graduates is serious debate about issues like the environment, education and of course, with their job prospects in mind, the economy. The Liberal Democrats have fallen out of favour with young voters who supported them last time in 2010 - but didn't show up in the polling booths in significant numbers. The turnout among 18-24 year was only 52% compared with the national average of 65%. This needs to change to make a difference. Hopefully students will realise that each party is counting on their turnout so hear GRB's siren call and make your vote on Thursday!

Dan Hawes is the Co-Founder of the GRB Group. He hopes to enlighten students, graduates and employers with his wisdom from over 20 years in the industry!

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