Graduate Insight Analyst
2017-03-09 13:41:06
2017-04-24 00:00:00
- Crawley, West Sussex
- £25,000 YEAR
- 24th Apr ’17
- Closed
Our client operates customer loyalty and reward schemes for global organisations.
You will be joining one of the UK's most popular travel loyalty companies as an Insight Analyst within the Marketing team. The team strives to understand what the customer thinks and what the customer does in order to derive insight and drive the business forward.
You will be supporting the Senior Insight Manager to implement specified analytical projects aimed at helping the business achieve its objectives. This involves working with a large amount of data, identifying customer trends and usage, as well as developing models and writing reports.
You will have the opportunity to develop and apply statistical and analytical tools to measure the effectiveness of promotion for the company and to solve a broad range of analytical marketing problems.
Key responsibilities:
- Providing analytical support to the business
- Providing results from analysis in a clear and understandable way, communicating findings and making recommendations
- Querying and manipulating data to aid commercial insight
- Help develop and support models to improve targeting and responses
- Monitoring and understanding customer behaviour
- Producing reports and offering insight
You will receive all the appropriate training in the following:
- Analysis of data using tools such as SAS, SQL and Excel
- Producing reports and ad hoc analysis as required
Requirements:
- 2:1 equivalent or above (or predicted) in a numerical degree e.g. Economics, Statistics, Physics, Maths, MORSE or related
- Experience with SQL is highly desirable
- Any experience with statistical packages e.g. SAS, SPSS, STATA, R etc. are also a bonus
- Confidence with statistics
- A strong level of computer literacy including Excel
- An interest in working in a marketing environment
- Strong interpersonal skills
- A team player